Our Blog

Octagonal Step Cut Diamond = Smithsonian

April – the Month of Diamond

Posted: April 14, 2023 The birthstone representing April is diamond. The vast majority of diamonds are transparent, colorless, and show an extraordinary display of well-defined white and multi-colored flashes. Diamonds also occur in a rainbow of exciting colors.
Bob Hazeltine is Retiring!

Our Master Jeweler is Retiring!

Posted: March 14, 2024 Our award-winning instructor and master jeweler, Robert Hazeltine, is finally retiring to pursue glass blowing, music, travel, and just plain fun things! Contact Info Please call SFJS at 505-988-9157 or
Aquamarine Strands

March ~ the Month of Aquamarine and Bloodstone

Posted: March 1, 2024 Aquamarine and bloodstone, March’s birthstones, are very different when it comes to appearance, but they share a similar reputation for protecting one’s well-being. They are also used to celebrate the 19th years of marriage.
Spiny Oyster Heart Cabochons

We’ve Got Hearts!

Posted: January 17, 2024 Less than a month to Valentine’s Day! Let us help you get ready with our large assortment of heart shaped cabochons.
December Birthstones

December – The Month of Blue Gemstones

Posted: December 5, 2023 Think “BLUE”! Traditionally, Turquoise and Lapis Lazuli were the birthstones for December, but modern lists contain Blue Zircon, Blue Topaz, and Tanzanite as other options.
Facebook Like Image

New Facebook Page

Posted: October 11, 2023 We have a new Facebook Page. It looks a lot like our old page, but the profile picture (Logo) is in white now instead of orange. Please do us a favor and go to our New Page and click on the Like button.

October – The Month of Opal and Tourmaline

Posted: October 2, 2023 Opal and Tourmaline, October’s birthstones, are both known for their color characteristics and endless combinations. Tourmaline’s different colors are thought to have their own healing properties.
SF Studio Tour Logo

15th Annual Santa Fe Studio Tour

Posted: September 29, 2023 The 15th Annual Santa Fe Studio Tour is October 21, 22 and 28, 29. Over 100 artists in various media will open their studios throughout the City Different both weekends from 11 AM until 5 PM.

The JAMS Recycling Event is Back!

Posted: September 20, 2023 The SFJS Jewelers’ Annual Meet and Swap in the SFJS parking lot is back! Saturday, October 21st, 2023, from 9:00 am to 1:00 pm. What better way to clean up your work space and put a few dollars in your pocket!?

2023 Indian Market

Posted: August 8, 2023 The Santa Fe Indian Market is now 101! This event showcases a wide range of traditional and contemporary Native American art, including jewelry, pottery, textiles, paintings, and sculptures.  Featuring over 1,000 artists from over 200 tribes, this market is the largest Native arts show in the world. We are extremely proud that some of the finest jewelers at the market are SFJS customers!
June Birthstones

June – the Month of Pearl, Moonstone, and Alexandrite

Posted: June 12, 2023 Pearls have been used as adornment for centuries, at least as far back as ancient Greece, where they believed pearls were the tears of the gods. The oldest known pearl jewelry was discovered in the sarcophagus of a Persian princess who died in 520 BC.
February 2024 Post

February ~ Month of Amethyst

Posted: February 1, 2023 Amethyst is the February birthstone, and is also used to celebrate the sixth and 17th years of marriage. Valentine’s Day is also in February!
2023 Year of the Rabbit

January 2023 ~ Year of the Rabbit ~ Month of the Garnet

Posted: January 12, 2023 It’s January 2023! This is the Year of the Rabbit – and the Month of the Garnet Birthstone. We have a wide variety of cabochons, faceted gemstones, and beads for all your garnet needs. Happy New Year!
Case Trading Post Holiday Art Market

Case Trading Post Holiday Art Market

Posted: November 21, 2022 The Case Trading Post presents the Holiday Art Market, Saturday, November 26, 9:00 a.m. to 3:00 p.m. This event is made possible by the Wheelwright Museum.
Traditional Spanish Market Artist Show

Traditional Spanish Market Artist Show

Posted: The Traditional Spanish Market Artist Show is coming to the Santa Fe Convention Center on November 26 and 27! This is a fantastic opportunity to support the work of 100 adult and youth artists in their efforts to preserve traditional New Mexican and Spanish art forms.
First Place Pumpkin Front

2022 Hall-O-Win Winner

Posted: October 31, 2022 Richard Kimberley won 1st place in the SFJS Hall-O-Win Contest! Thanks for sharing your creativity with us and for carving both sides.

Transform Inspiration into Innovation

Posted: September 21, 2022 Our most successful clients perpetually reinvent themselves by experimenting with new concepts, designs, and materials. A trendsetter’s work is usually in high demand and commands a higher price. Where do these artisans find their inspiration?
Ghost Ranch Inlay Class

Ghost Ranch Workshops

Posted: August 22, 2022 Ghost Ranch has two openings left in their September 18 – 24 class: Mastering Silver with Jamie Halpern and Steve Wikviya LaRance.
SWAIA Indian Market Indigenous Fashion

Santa Fe Indian Market Turns 100 !!

Posted: August 11, 2022 The SWAIA Indian Market turns 100 this year! Many of our customers/artisans will be at the market displaying their hand-made works of art. Free days for the public are August 20-21, but there are several ticketed preview events.
Spanish market Chalice by Racheal Roybal-Montoya

2022 Spanish Market Inspiration

Posted: Fish need water, birds need the sky, and artists need inspiration. If you’re feeling like your creative tank is empty or if you just want to discover the wealth of New Mexico’s traditional art forms, check out the winners of this Spanish Market’s Precious Metals category. Spanish Market was held on July 30-31. View all 21 categories on their website.

How to Market Yourself to Your Customers

Posted: March 22, 2021 Stay in Touch with Your Biggest Fans Customers who have bought from you before are the most likely to buy again—so keep track of them! If you don’t use computer-generated
Cold Forging and Stamping Bracelet

Cold Forging and Stamping

Posted: October 6, 2020 Getting Comfortable with Cold Forging – Stupendous Metal Stamping By Theresa Garcia and Keri Muniz Making jewelry is for everyone! There are many different jewelry techniques. Some are simple and
Lasting Shine with Silver Depletion

Lasting Shine with Silver Depletion

Posted: June 23, 2020 Silver Depletion is an ancient technique that gives you a longer lasting shine on your sterling silver jewelry. Join Bob Hazeltine for this simple process that will improve your finished