About Us
Jewelry Supplies for New Mexicans and Artisans Worldwide!
Long ago in the Land of Enchantment, from the high Santa Fe desert, the wind called us home. Two New Mexican sisters reunited and embarked on a 30+ year journey that would change their lives. The founders of SFJS, prioritized family over corporate life and aspired to bring a much needed service to a small community teaming with talented artists. Thus Santa Fe Jewelers Supply (SFJS) was born.
Santa Fe Jewelers Supply (SFJS) was Born
Stephanie, whose brainchild was SFJS, brought years of industry experience and a rock hound’s love for gems that culminated in a GIA Gemologist Certification. Steve, a machinist turned entrepreneur became the mainstay of the Santa Fe showroom and equipment expert. Kristin earned her degree at UNM School of Business. These three people had a vision to support local artisans, offering much needed supplies close to Pueblos and local studios while providing unparalleled customer service and genuine interest in customer success.
SFJS began in an old, 1300 square foot adobe building in the summer of 1987. It was Santa Fe Indian Market time and Santa Fe was aflutter with excitement. SFJS had customers on opening day, when silver sold for about $7.00 per troy ounce. Times have certainly changed!
Supplying Native American Artisans for the renowned Santa Fe Indian Market since 1987
Fast forward 36 years and SFJS is now in a 6000+ square foot building in southern Santa Fe with a showroom, warehouse and shipping facility, and e-commerce capability. Sadly, Steve passed in 2020 and is dearly missed by many customers. Stephanie has continued on as Gemologist and Stones Purchasing Manager. In September of 2024, Santa Fe Jewelers Supply was purchased by Craig Allen, the owner of True West Gallery, and the tradition of excellent service and reasonable prices expected by SFJS customers continues.
Your Success is our Success
Santa Fe Jewelers Supply (SFJS) is a family owned business with 35+ years of experience equipping artisans, educators, retailers and government agencies. SFJS excels at providing quality tools, supplies, and services. We offer a vast selection of jewelry making supplies including precious and base metals, jewelry findings, equipment and precision tools, gemstone beads, cabochons and faceted stones, and safety supplies. We also specialize in items with a unique Southwestern flair. Additional areas of expertise include precious metals recovery and custom casting.